Video Creation Templates
Sarolta's
Simplify
is the culmination of our years of experience, research and
development in the area of user based online video creation. Most
online users do not have the time and skills to plan and create a video
from start to end. Video editing is complex requiring both technical
and design skills. Sarolta's
Simplify
addresses these problems elegantly. Sarolta’s
Simplify is a
unique video creation system aimed at users with little or no video
editing and production experience.
The user completes a standard web form, adding text, images, video, and
other media to create a video. The user doesn’t have to worry about the
intricacies of layout, timelines, effects, aesthetics, and transitions.
Simplify
makes video creation a simple and intuitive process.
SIMPLIFY USERS
Simplify users
are as diverse as the products the system creates:
- Individuals – for
personal use, messaging, and presentations;
- Academic – for staff,
professors, and students;
- Creative Agencies – for
Agencies wanting to give their clients the potential to customize their
content or a new marketing strategy;
- Communications – Business and corporate users to
promote efficiency and communication such as:
- Sales and presentations: sales and marketing;
- Marketing contests;
- Business presentations, management, sales, marketing;
- Technical presentations, product development for engineers and
technical staff.
SIMPLIFY USES AND APPLICATIONS
Simplify is
a versatile and powerful tool for inexperienced users to create video.
Its uses include:
- Self-service ads – Self
Service ad application catering to small business, professional
services, real estate, health, classified ads, and digital signage;
- Ad and video localization –
e.g. adding name and location of local reps, local messages, etc.;
- Messaging and information
– Organizations with a large number of buildings or locations can
quickly create messages and schedule them to play on their internal
broadcasting system or digital signage network;
- Presentations – Video
slideshows and presentations;
- Personal – Personal
messages and greeting cards;
- Fun – Humor, fun, and
contests where users can upload photos into content, video, and caption
contests, etc.
WHY USE SIMPLIFY?
There are a number of compelling reasons to use
Simplify, these
include:
- Easy video production –
For both individual users and organizations, video production becomes a
simple, straightforward process;
- Empower users – With
Simplify, users can create, make changes, and allow numerous revisions
to videos without involving third parties, giving a sense of freedom
and empowerment;
- Fast and efficient –
Simplify users can create video quickly. This is especially relevant in
today’s online environment where individuals and organizations are
under constant pressure to publish content on a regular basis or risk
getting “forgotten” on the web. With Simplify, you can react to the
rapidly-changing environment, creating media for your business and
content channels as needed –an essential component of any online
inbound marketing plan!
- Mobile accessible – Most
mobile devices are simply not equipped to create video, but Simplify
gives mobile users the ability to create and publish online videos with
the same ease that a desktop user would have;
- Lowers production costs –
Simplify allows non-specialists to create video without incurring costs
from outside agencies or relying on internal creative resources;
- Increases sales –
Members of the sales team can use Simplify to make better pitches to
customers, improving their chances of closing the deal.
HOW SIMPLIFY WORKS
Designing a
Simplify
web form is an easy three-step process:
- Using the Sarolta Video Template editor, a video designer/editor
can:
- create a video project layout (a Simplify template);
- add pre-defined areas that users can modify, like database
field names or display labels, etc.;
- add layers, transitions, and other effects.
- From the template created in Step 1, the designer then:
- organizes the visible layout of the fields on the web form;
- adds selection options for media (radio buttons, check boxes,
etc);
- modifies field types if necessary;
- adds the template description, tutorial, helpful hints, and
example videos;
- publishes the Simplify Video
Template layout.
- The form is ready! The user can fill it out and publish their
completed video online.
OTHER FEATURES
Sarolta’s
Simplify
has a number of additional useful features such as:
- Video Preview – The
ability for users to preview their videos before and after filling out
the form;
- Text to Speech –
Text-to-Speech system allows users to add narration without having to
record audio;
- Maintain Branding – Can
easily be designed to retain its look and feel - ideal for consistent
corporate branding;
- Ongoing Customizations –
Designer can make adjustments to the video layout in response to
feedback after the form is live.